skip to content
toucan

Just follow my hues

By Avi Muchnick on November 04, 2007 | 14 comments

.

Click the image for a larger version.

This is another sample of the artwork from our upcoming ad campaign, by Meowza. This is for Toucan, our color swatch generator. We are basing this particular piece on Roy Lichtenstein's famous modern art style, seen here in Hopeless. We're also tweaking those famous Fruit Loops commercials in the process.

Lichtenstein was famous for borrowing pop culture and comic books (bad) art styles and making it into something good, primarily through blowing it up.

Before deciding to go with Lichtenstein for Toucan's campaign, we experimented with an impressionism style, specifically that of Claude Monet.

.

Click the image for a larger version.

You can see the pointed brush strokes that mark Monet's style in this closeup:



Unfortunately, we realized that while this work was stunning and will look great on canvas it didn't really work as well as part of an advertisement.

Both Toucan art pieces will be available for sale in our market as a poster, with ad copy and without.

P.S. I did promise that the next post would be a full Phoenix feature list and we have been working on that (you'll see why the post has been taking so long in the next couple of days), but I didn't want to wait too long between updates, especially as we have a lot more news to share this week.

Bookmark and Share

Next Post: Introducing Nest: 3D virtual art galleries for you...

Previous Post: Advertising artwork for Hummingbird revealed

Comments

Posted by jeff (gm) on 2007-11-06 10:54:33

absolutely love these.

Posted by Yumm on 2007-11-10 11:12:35

I would like to hug meowza.

Posted by Chris Rawlings (IdleMonkey) on 2007-11-11 15:32:32

Wow, great work as usual!

I love both of these!

Posted by Christopher Gilbert on 2007-11-15 20:40:39

ROY RULES... parody in 5... 4... 3...

Posted by Nazareth Marroquín on 2007-11-16 15:29:42

Is great tool! wow...

Posted by Marija on 2008-04-04 18:04:26

cool no comment

Posted by black monday on 2008-06-23 10:51:25

These are great! How can I get access to the Toucan beta?

Posted by queue management system on 2009-12-07 20:28:49

great work as usual!

Posted by Abercrombie Womens on 2010-01-03 03:01:04

I read your blog and its amazed me. Nice blog!

Posted by tiffany co jewelry on 2010-01-04 01:58:48

It was the day of the big sale. Rumors of the sale (and some advertising in the local paper) were the main reason for the long line that formed by 8:30, the store's opening time, in front of the store.

Posted by dizi izle on 2010-01-18 16:21:45

These are great! How can I get access to the Toucan beta?

Posted by Wholesale Computers on 2010-01-28 02:10:30

Good post! Thanks for your information!China Wholesale

Posted by mbt on 2010-02-05 00:29:12

Good post! Thank for your information!

Posted by porno izle on 2010-02-06 23:21:44

saolasin dostum vallah

Add a comment

Comments are moderated, so please don't post spam or troll. Thanks friend!

Your comment

Your name

Your website (optional)

Your email (this will be hidden, and we won't spam you, honest)

How much is eight + 0? (Just checking if you're a human).


Try Out Aviary»

Aviary is a powerful suite of browser-based design tools for people who create. Head on over to the Aviary homepage to try the applications out and learn more. It's free to try our tools or sign up!

Blog Categories by Post

Staff

Products

Most Dugg Blog Posts